EVER SINCE THE COMPANY was founded in 2001, Nudie Jeans has had a vision of completely organic collections.
Over the years the brand has ambitiously worked to fulfil this vision and gradually the share of organic garments has increased.
In the fall of 2012 Nudie Jeans will deliver a denim collection entirely made from organic cotton. All pocket linings, buttons and rivets are made from organic raw material as well.
THE FOUNDER and creative director of Nudie Jeans, Maria Erixon Levin, explains:
? To make this happen we had to start from scratch, change the way we work and together with our suppliers develop our very own organic fabrics. It?s been a struggle, to say the least, but it also gave us the opportunity to develop these fabrics in our own direction.
THE NUDIE JEANS FALL WINTER COLLECTION will be available in stores starting in summer 2012.

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